Popularity of a company can be seen from the high number of sales and profits. Yes, this is achieved by Apple. Vendors based in Cupertino, California, USA, have posted a profit of U.S. $ 13.1 billion or around Rp 124 trillion in the fourth quarter which closed on 29 December.
Of achieving it, Apple also claims to have sold as many as 71 million iOS devices, where as many as 48 million of that figure coming from iPhone unit. This was revealed by Tim Cook, Apple’s CEO, in a press conference that was launched, Engadget, Thursday (01/24/2013).
Cook stated, overall sales of iOS devices have reached 500 million units, an increase of the amount released in June 2012, which is 400 million units. In the last quarter alone, Apple reported sales of 10 units for every second iOS device. And, this is a new record for the company in sales calculation.
Unfortunately, the success of the sale was not followed by success on the trading floor. Yes, Apple’s stock reportedly fell 10% at the close of trading on Wednesday. Investigate a calibaration, behind the high sales figures on the side of it a small profit margin.
“That’s why investors dumped shares. This is because they are getting less profit from the sale of each gadget, unlike some previous years, “said Rob Enderle, an analyst with the Enderle Group.